Dr. Shinae L. Choi


Professor Shinae L. Choi is an Associate Professor in the Department of Consumer Sciences at The University of Alabama. Professor Choi’s research interests center on health and economic disparities, the cultural dynamics of financial and healthcare decision-making of families and consumers, emotional and financial well-being in later life, and public policy evaluation. 

Professor Choi has published her research in national and international peer-reviewed journals such as Social Science & Medicine, Journal of Gerontology: Social Sciences​, Aging & Mental Health, Public Health, Personality and Individual Differences, Journal of Environmental Psychology, Journal of Family and Economic Issues, Financial Planning Review, Journal of Financial Counseling and Planning, and the International Journal of Consumer Studies.  ​

She has taught classes in consumer marketing management, individual and family resource management, customer service management, financial counseling, and estate planning.  Professor Choi is a member of the American Council on Consumer Interests (ACCI) and the Gerontological Society of America (GSA).  She served as an elected Secretary on the ACCI, 2021-2024.  Professor Choi received her Ph.D. in Consumer Science from Seoul National University, South Korea.  Professor Choi serves as the Guest Editor for the Journal of Consumer Affairs, Associate Editor for the Financial Services Review, and is also a member of the Editorial Board of the Journal of Consumer Affairs.

Curriculum Vitae