CTD 320 Visual Merchandising (current online course)
Introduces contemporary display techniques, equipment, and materials for designing three-dimensional product presentations within the retail environment. Using advanced computer software, students create and execute original visual programs and storewide promotions. Two lectures, one laboratory.
storefront + in-store visual merchandising
swot + visual analysis
labs
mind mapping
the script
Each team is provided with a unique script to begin the mind mapping process.
example:
the winding gravel pathway meandered throughout the verdant and tranquil garden randomly planted with heirloom herbs & vegetables.
mind mapping | bergdorf goodman Download File
concept proposal
concept development + immersive experiences
concept proposal
concept development + immersive experiences
emerging brand pop-up shop
