Ongoing Research Studies

Below is a partial list of the research studies Dr. Britt is currently conducting. Students interested in collaborating on any of the listed studies should contact Dr. Britt via E-mail.

• Evaluating fan engagement with sporting franchise. We seek to study long-term individual and collective engagement with a sports franchise as it evolved in tandem with significant real-world events.
  • Collaborators: Kenon A. Brown (Advertising and Public Relations), Josh Jackson (Louisiana State University)
  • Current stage: Data analysis
• Examining visual misinformation. We plan to evaluate the characteristics of multimedia presentations of misinformation and determine their effects on viewer emotional responses.
  • Collaborators: Jiyoung Lee (Sungkyunkwan University)
  • Current stage: Data collection
• Predicting international and subnational cooperation and conflict. We will analyze data from social media records, news outlets, and dam tenders to identify societal resilience indicators and predict the emergence of conflict.
  • Collaborators: Kate A. Brauman (Global Water Security Center), Jameson L. Hayes (Advertising and Public Relations), Matthew S. VanDyke (Advertising and Public Relations), Aaron T. Wolf (Oregon State University), Melissa McCracken (Tufts University), Susanne Schmeier (IHE Delft)
  • Current stage: Pursuing replacement funding after Department of Defense program termination in March 2025
• Risk information behaviors during severe weather. We intend to evaluate available information and how it drives the actions of decision-makers and the general public during hurricanes and other severe weather events.
  • Collaborators: Matthew S. VanDyke (Advertising and Public Relations), Cory L. Armstrong (Journalism and Creative Media)
  • Current stage: Data analysis
• Suicide prevention outreach. We plan to engage with state-level opinion leaders to improve the dissemination of information and support for suicide prevention, connecting individuals in need with an appropriate mental health agency.
  • Collaborators: David Albright (Political Science), Macy Dye Craddock (VitAL), Shanna McIntosh (VitAL)
  • Current stage: Campaign ongoing